The nature of email marketing requires giving your recipients the option of opting in or opting out of your email communication. Feathr makes that simple with an auto-generated subscription preferences page link built in to every email you send. Here's how to manage and update your subscription preferences.
Edit Account Subscription Label
By default, the name of your general email subscription will match the name of your Feathr account. To change the display name to something different, start by logging into Feathr and navigating to Profile & Settings > Account Settings > Subscriptions.
Here you will see a preview of exactly what your email recipients see when clicking the link in one of your emails to manage their subscription level. It will include an unsubscribe all checkbox, as well as individual subscriptions levels for each Project in your account. (More about the Project-level subscriptions below.)
If you'd like to change the name of your overall email subscription, enter the new name in the field labeled edit account subscription label. You will see the preview update. That is exactly what your email recipients will see when they click the link to manage their subscriptions from your organization.
Leaving that field blank will keep the default name.
Edit Custom Project Subscription Label
Every Project you create in Feathr is also its own email subscription level. This allows your email recipients to choose on a more detailed basis which types of emails they receive from your organization.
Like the account subscription label, the Project subscription label defaults to the name you or another Feathr user on your account gave the Project. Because Project names are sometimes more appropriate for internal view only, you also have the option to update the label your recipients see for each Project.
To update a Project-level subscription label, log in to Feathr, navigate to the intended Project, and choose Settings, which will bring you to the Project Information Settings. Find the field named custom email subscription label and update it to the display name you wish to use. Be sure to scroll to the bottom and click save changes before navigating away.