Chris Hillman

Associate Director of Product Communication at Feathr. Musician and builder of guitars not at Feathr.

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Articles

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  • How to Create a Template for Email Marketing Campaigns

    This article covers the basics of designing a template for Email Marketing campaigns, like a Single Send campaign.  Find our full instructions on how to send Single Send email campaigns in this art...

  • How to Design Ad Creatives Within Feathr using the Banner Builder

    Feathr's Bannersnack-powered Banner Builder allows you to design great creatives from scratch without external software, or even graphic design expertise.  Start by navigating to the Project where ...

  • Best Practices for Historical Geofencing Campaigns

    In this article you’ll learn how to use Feathr’s new Historical Geofencing Campaign feature to target an audience based on where they were in the past. To get started, check out the video below for...

  • Reports Overview

    Share your campaign success easily with Feathr's robust Reports. There are several places to find Reports in Feathr, and this article summarizes where to find performance metrics and how to share c...

  • Subscription Management for Email Marketing Campaigns

    This article details how to customize the subscription preference options in Feathr's Email Marketing campaigns. Keep in mind that it is your responsibility to adhere to all applicable email commun...

  • Email Subscription Management in Feathr

    The nature of email marketing requires giving your recipients the option of opting in or opting out of your email communication. Feathr makes that simple with an auto-generated subscription prefere...

  • How to design an Invites Landing Page

    Creating Your Template In the Templates step of your Invites Campaign, you will be prompted to choose a Template for your landing page.  You can start a blank Template from this step, or choose am...

  • How to Launch a Meta Campaign from Feathr (Facebook & Instagram)

    Feathr's Meta integration allows you to connect your Facebook and Instagram accounts to Feathr and use Feathr to launch and manage ad campaigns on those platforms. Using Feathr, you can target your...

  • Best Practices for Designing Creatives

    Effective display ads can create more brand awareness, drive traffic to your website, and earn conversions. The individual image files used in any display ad campaign are called creatives. The firs...

  • How to Build a Group

    The Super Pixel tracks Activities and Attributes associated with users visiting your site. You can use those Attributes and Activities to filter and create Groups, which can be used as targeted aud...